Platform seamlessly merges portal data to Constant Contact for sophisticated lead management and email marketing capabilities
Brookfield, Wisconsin – August 7, 2012 – Cilio Technologies, LLC, the leading specialist in automated order distribution and management of installed sales for the building materials industry, today announced that the Cilio Partners Portal, a web-based platform for retail home improvement stores and manufacturers, will integrate seamlessly with the Constant Contact (NASDAQ: CTCT) suite of online marketing tools.
The Cilio Partners Portal platform is a cloud-based solution that allows home improvement stores and manufacturers to automatically track and manage installed sales orders throughout their trading partner networks. Often still managed via a manual, paper-based system, installed sales orders account for nearly $31 billion of home improvement store sales. Manufacturers using the Cilio Partners Portal can now seamlessly integrate Constant Contact with the retail process, better understand and support their fabricator and dealer networks, and build new and enhance existing sales channels through incentives and promotions. In effect, the integration with Constant Contact creates a virtual “marketing engine” for the manufacturer to share leads with and manage promotions and incentives to its fabricator and dealer networks.
“Many Cilio Partners Portal manufacturers already use Constant Contact to promote their products and services to their customers,” stated Randy Olejnik, president of Cilio Technologies. “It was only natural that we would bring the powerful abilities in each tool together to create a single, seamless customer and order management environment.”
Manufacturers can also leverage the built-in promotion and incentives capability that is already part of the Partners Portal by creating targeted email campaigns. Contacts can be categorized in default categories, such as Fabricators, Dealers, or Remodelers to support highly targeted campaigns through Constant Contact.
“Our tools are proven to help businesses win customers and build successful relationships with them,” said Rick Jensen, senior vice president and chief sales and marketing officer at Constant Contact. “We are pleased that Cilio chose to integrate with Constant Contact to provide its clients with our online marketing tools, and we look forward to working together to be an even bigger factor in their customers’ success.”
For more information on the Cilio Partners Portal please visit https://www.ciliotech.com. Also visit www.ciliotech.com/category/library to download Cilio’s free white paper “Rethinking the Logistics of Order Distribution and Management.”
Cilio Technologies, LLC offers a secure, web-based platform to automate distribution and management of installed sales and associated purchase orders for retail home improvement stores and manufacturers. The Cilio Partners Portal brings together trading partners and orders in a single environment, enabling better communication and total visibility into each and every sales order – from creation through completion. Companies gain insights that help reduce the time and cost of order distribution and management, manage trading partner networks, build new sales channels, and increase revenues. Customers include Lowe’s Companies, Cosentino Group, Sage Surfaces, Origin Point Brands, and LG Hausys America. Formed in 2001, Cilio Technologies is at the forefront of the software as a service (SaaS) revolution in the installed sales space. Learn more about Cilio Technologies at www.ciliotech.com.
About Constant Contact, Inc.
Constant Contact is revolutionizing the success formula for small organizations through affordable, easy-to-use Engagement Marketing™ tools that help create and grow customer relationships. More than 450,000 small businesses, nonprofits, and associations worldwide rely on Constant Contact to drive ongoing customer dialogs through email marketing, social media marketing, event marketing, and online surveys. All Constant Contact products come with unrivaled KnowHow, education, and free coaching with a personal touch, including award-winning customer support.
Constant Contact and the Constant Contact Logo are registered trademarks of Constant Contact, Inc. All Constant Contact product names and other brand names mentioned herein are trademarks or registered trademarks of Constant Contact, Inc. All other company and product names may be trademarks or service marks of their respective owners.